Pricing
Free for car buyers. One flat price for your business.
Dealerships, lenders and insurers pay a flat monthly price for the tools to answer buyers. Flat by store size. All staff. No lead fees. Nobody pays for placement.
Dealerships
Priced by store size, with every staff member included. 30 days free after verification, no card.
Free store account
$0
Any verified store, for as long as you like.
- Every buyer offer reaches you, never capped or hidden
- The owner can answer each offer: accept, counter or decline
- Confirm a buyer's visit and see your inventory
- Your store profile and hours
- Reply to reviews, and see your own response times
- Export your data
Independent
$149 a month
Up to 75 cars in stock. Every tool, all staff.
Store
$299 a month
76–250 cars in stock. Every tool, all staff.
Large store
$499 a month
251+ cars in stock. Every tool, all staff.
Every tool, on every paid plan
- Team routing and the 10-minute clock, with escalations
- “I'm here” alerts to the whole floor, and price holds
- The Ready-to-Sign deal packet
- The lot finder, the camera finder and lot signs
- Inventory sync and photos on the stage
- Demand and scorecards
- A monthly statement of VINMaven-verified sales
- CRM delivery (ADF) and webhooks
The free month
30 days of every tool after your store is verified, with no card. Nothing is charged until you add a way to pay and choose Start plan. If you don't, your store keeps the free account and nothing is deleted.
Groups and yearly
Three or more rooftops with one owner: each at its own size's price, 10% off for 3–9 rooftops and 15% off for 10+ rooftops, on one invoice. Any rooftop can leave on its own. Yearly: 12 months for the price of 10, then month to month.
Store size
The average number of cars in stock over the last 90 days, from your inventory feed, so a busy week doesn't move it. If your size changes, we tell you 30 days ahead and the new plan starts at your next renewal after that, never mid-period. You can always ask us to check the count.
Flat by store size
All staff. No lead fees. Instant offers on your customers' cars, included.
Paid plans aren't available to stores in Texas yet. Stores there keep the free store account: every buyer offer, answered by the owner.
Lenders and insurers
A flat monthly plan, all staff included. No lead fees. VINMaven isn't paid for a funded loan or a bound policy.
Lender
$249 a month
Per lending institution. Buyers' rate requests in the portal and by API, their outcomes, document requests and webhooks.
Insurance agency
$149 a month
Per agency. Buyers' quote requests in the portal and by API, their outcomes and webhooks.
Carriers and multi-state lenders
By quote
Yearly, with the API, many states and reporting. partners@vinmaven.com
Without a plan, a verified partner is still listed for buyers in rate order, with a link to finish on your own site.
How VINMaven makes money
Dealers, lenders and insurers pay us a flat monthly subscription for tools to answer buyers. They can't pay to change prices, scores, reviews or the order buyers see. We don't earn anything when someone buys a car, takes a loan or buys a policy.
Month to month
Cancel online at any time: it takes effect at the end of the period, with no fee, and you keep your data. Price changes come with 30 days' notice by email, never mid-period.
Paying
By bank (ACH) or card, with no card surcharge. Prices are in US dollars, plus sales tax where it applies. Plans are bought here on the web, never in the app.
Start free
Claim your dealership or apply as a lender or insurer. Every plan starts in the portal.